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HOW KARMAKIN WAS BORN

KarmaKin was born from a vague post-travel idea. It was when I had my feet in the sand, gaze towards the ocean, tanned skin and blossoming heart that the idea came to me - without any warning, initial thought or pressure.

I decided at that very moment that I was going to start an online business related to my passion. A vague idea, broad, but so certain and confident. I didn't know how, I didn't know the details, but my head, my heart and my soul were in perfect harmony with that decision. My intuition was strong and there was no doubt; I was coming back to Montreal and making my project happen. One way or another.

I hired experts in areas in which I was not so good  (I wrote 'was', because I've learned so much in the past few months, that I don't consider myself 'bad' anymore at all) - programming, technology , marketing, business strategy, financial planning, etc. The name KarmaKin came to me quickly; after all, it represents me so much and it's really what I believe and preach in my everyday life, so despite some doubts at first, it was easy to adopt the name. But around the name, I had to create everything and put into action precisely the vague idea I had on that beach a month earlier. A mission, a customer experience, services, packages, a technological platform, budget, marketing strategies, but MOST OF ALL ... a philosophy.

 

I decided to create more than just coaching services; I created a KarmaKin lifestyle. I wanted to share my most cherished values that have been part of my life thanks to my personal and professional experience, but also thanks to my travels. I wanted to tell people that there is so much more than eating 1500 calories per day and doing 3 sets of 10 squats per training. That if you don't take risks, if you don't push your limits, you'll miss out on amazing things, on adventures that can mark a life, on experiences that will help you evolve towards fulfillment. That spending money on travels is worth so much more than spending on material. That happiness comes from within and not from what others think of you. That your health is related to every life component and not to the number on the scale. That we attract what we project. That we CAN influence our destiny, our health, our happiness.

KarmaKin came from a vague idea that got transformed, detailed and has been taking form since 10 months. It's the beginning of something big, influent and motivating. It will transform people's lives, one health at a time. It will bring together an inspiring community. It will allow me to accomplish my life mission under a brand that represents the whole of me.

Cheers, life!

Coach Claudia

www.karmakin.ca

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